In a true romcom ending, Taylor Swift, in the midst of her WAG (Wives and Girlfriends) era, put an end to weeks of speculation about her Super Bowl attendance on Sunday night. Swift managed to navigate from a Tokyo arena show to Las Vegas, ensuring she was present to cheer on her boyfriend, Kansas City Chiefs tight end Travis Kelce.
Swift's entrance was a meticulously orchestrated affair, involving two private jets (one on standby) to guarantee her timely arrival at Allegiant Stadium in Sin City. The star-studded entourage accompanying her included Blake Lively, Ice Spice, and Kelce's sister-in-law Kylie.
Kelce, already a popular football player, received an unprecedented PR boost from dating one of America's biggest pop stars. Dressed in a custom bedazzled Amri ensemble, estimated by the New York Post to cost over $3,000, Kelce made a stylish pre-game appearance. Swift complemented his look with $695 crystal jeans from Area, a cropped corset, and a Chiefs-logoed bomber jacket, emphasizing her support for Kelce with a custom necklace and football-shaped clutch featuring his jersey number, 87.
Despite curmudgeonly NFL fans' earlier grumbles over camera shots of Swift's private box, the Super Bowl broadcast surprisingly featured few cutaways. Social media became the go-to source for fans following Swift's every move. Highlights included Swift and Lively's adorable cuddling during Post Malone's pregame performance and Swift's interactions with Lana Del Rey, who joined her in the box.
Notable moments also captured Swift chugging beers with her stylist friend Ashley Avignone and introducing Ice Spice to Kelce's brother, Jason. While Kelce's visible frustration during a moment with the Chiefs' head coach stirred online commentary, some took it to uncomfortable extremes, raising unfounded concerns about Kelce's behavior.
As the Chiefs fought a close game against the San Francisco 49ers, Swift and her entourage displayed a mix of jubilation and anxiety in the private box. The romcom-like ending unfolded when the Chiefs secured a victory in overtime, culminating in Swift and Kelce sharing a kiss on the field. The Super Bowl night showcased a real-life romcom, complete with manufactured empowerment and a celebration of pop feminist girl power.